As of my last update in September 2021, Stray Kids, a South Korean boy group formed by JYP Entertainment (Korea number 4 Entertainment company: HYBE, YG, SM, JYP) in 2017, was gaining popularity both domestically and internationally. However, their level of fame can vary over time and depend on various factors. Here are some possible reasons why Stray Kids may not have been as famous in Korea at that time:
1. Tough Competition: The K-pop industry is incredibly competitive, and there are numerous established and emerging groups vying for attention and success. it can be challenging for newer groups to stand out and gain widespread recongnition quickly.
2. Market Saturation: The K-pop market can become saturated with new releases and comebacks from various groups. This saturation can make it harder for newer groups to gain traction and visibility.
3. Music Preferences: Korean audiences, like ant other, have diverse musical tastes. Stray Kids' music style and concept might not have resonated with the mainstream Korean audience at that time, leading to slower growth in popularity.
4. Promotion and Exposure: Effective marketing and promotion play a crucial role in a group's success. if a group does not receive enough exposure through TV appearances, variety show, or other promotional activities, it can affect their popularity in Korea.
5. International Success: Sometimes, K-pop groups focus more on international markets, as they may find a larger and more receptive audience overseas. While international popularity can be a significant achievement, it might not necessarily translate to the same level of fame in their home country.
it's important to note that the K-pop industry is dynamic, and the popularity of groups can change over time based on various factors, including new releases, collaborations, and strategic marketing efforts. For the most current information on Stray Kids' popularity, I recommend checking recent news and updates.